Country:UK
Date:January 2019
Author:Apollo & Eclat Marketing
 

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Summary

This e-book analyses the types of cyber security stories published in the UK’s national newspapers where a security company is also mentioned. It’s essential reading for anyone interested in how security companies get coverage in the national press.


Contents

This e-book is published by Eclat Marketing and Apollo Research and analyses the types of cyber security stories published in the UK’s national newspapers where a security company is also mentioned. The analysis covers the period January and September 2018.

The e-book contains the following:

  • The top 15 security story types
  • A breakdown of the top story types:
    • Threats concerning children
    • Nation state threats
    • Customer data breaches
    • Consumer cyber crime – fraud, scams and hacks
  • How news values differ between broadsheets and tabloids
  • How IPOs increase national chances

This e-book is essential reading for anyone interested in how security companies get coverage in national news outlets.