Top 10 Security Experts in the US news in August 2017

Richard LavenInfluencer Marketing, Security, Security experts, Spokespeople

August is traditionally a bit of a slow month for IT news, but the security sector delivered some interesting and important stories. The 10 security people who were mentioned most in the US press are listed below but you can get a full list for USA, UK, France, Germany and Spain in our free report. There are many different reasons … Read More

Richard LavenTop 10 Security Experts in the US news in August 2017

The 10 tech companies dominating PaaS press coverage

MarketingMedia Coverage Reports, Top 10

During the six months ending 31st July 2017, Platform as a service (PaaS) was mentioned in over 1,100 articles within the main UK and US national, business, and technology press. Platform as a Service is a category of cloud computing that provides a platform to allow developers to build applications and services over the internet. Whilst hundreds of different companies … Read More

MarketingThe 10 tech companies dominating PaaS press coverage

Top 10 Security Experts in the US news in July 2017

Richard LavenPublic relations, Security, Security experts, Top 10

This is the latest instalment of the top 10 security experts in US news coverage. To see a full list for the USA, UK, France, Germany and Spain then download the free report here. July, as is often the way in the IT industry, was a quiet month. Even the hackers, it seems, took time off to work on their … Read More

Richard LavenTop 10 Security Experts in the US news in July 2017

The top 30 technology writers followed most by other US tech writers – 2017

Richard LavenPublic relations, Technology journalists, Technology writers

In February last year I published a list of the 30 technology writers that were followed by their peers in the USA. That piece of analysis proved to be very popular so I thought it was about time to take another look and see what, if anything, has changed. Firstly, a quick reminder of the methodology: the team at Apollo … Read More

Richard LavenThe top 30 technology writers followed most by other US tech writers – 2017

Top 10 Security Experts in the US news in June 2017

Richard LavenUncategorized

Last month I published a post featuring the top 10 security experts that received the most coverage in the US online media. It was well received, and a few of the people who read the post asked if I could do a regular monthly post. So not wishing to disappoint, here it is. We have also produced a free report … Read More

Richard LavenTop 10 Security Experts in the US news in June 2017

Who’s Who? Analysts in the Press

MarketingAnalyst Relations, Apollo Analyst Ranking, Influencer Marketing, Top 10

It’s time for a long overdue update to the Apollo Analyst Rankings, showing which analysts are being cited the most in editorial coverage. The results are based on coverage within US and UK national, business and technology press. The ranking factors in frequency and prominence of mention. Here are the results for January-June 2017: Top Analysts Rank Analyst Firm 1 Patrick … Read More

MarketingWho’s Who? Analysts in the Press

GDPR in the News

MarketingAnalyst Relations, Media relations, Top 10

Awareness of GDPR is increasing thanks to growing exposure in the press Press coverage of the General Data Protection Regulation (GDPR) has been building steadily over the last 12 months, with a notable uplift in volume in May and June of this year. GDPR will require organizations to report data breaches within 72 hours or face fines of up to four … Read More

MarketingGDPR in the News

The top 10 security people in the news in May 2017

Richard LavenInfluencer Marketing, Media Coverage Reports, Security, Security experts

On the 12th May 2017, the world of cyber security was rocked by the WannaCry ransomware attack. It was the first time that a ransomware attack had probed the public’s consciousness on an international scale, with 24 hour mainstream news stories detailing the nature and subsequent fallout and analysis from the attack. This blanket coverage required comment from security experts … Read More

Richard LavenThe top 10 security people in the news in May 2017

NotPetya – Top 10 Security Brands in the Press

MarketingArticle, Image, Infographic, Media relations, Security, Top 10

The top 10 account for 80% of all security vendor mentions On June 27, less than two months after the WannaCry ransomware attack, a more sinister malware dubbed NotPetya was hitting the headlines. We reported here on which security firms were most frequently cited in coverage of WannaCry. Looking at coverage of NotPetya we see that Kaspersky and Symantec are … Read More

MarketingNotPetya – Top 10 Security Brands in the Press

WannaCry: The PR Winners

MarketingArticle, Infographic, Media relations, Security, Top 10

Bad news is often good news for security vendors. The media’s appetite for news about high profile hacks, security breaches and ransomware often benefits security vendors to whom the press turn for comment and insight. The WannaCry ransomware attack on the 12th May 2017 is the most recent major security story. We’ve analysed over 500 articles on the topic within the last … Read More

MarketingWannaCry: The PR Winners